Built by studio owners — for modern wellness brands.

Runyour
studio.

Grow
it
automatically.

tuneOperationstrending_upGrowthfavoriteRetention

The wellness brand growth OS — combining operations, marketing, retention, and analytics in one platform.

BUILT FOR MODERN WELLNESS BUSINESSES

Pilates·Yoga·Barre·Spa·Recovery·Beauty

Sunlit minimal pilates studio

Stop managing. Start scaling.

Trusted by intentional studios across LATAM

MOVEMENT&COOAK STUDIOCASA MOVELUMEATELIERFORMAROOTEDMOVEMENT&COOAK STUDIOCASA MOVELUMEATELIERFORMAROOTED

The Problem

Studios run on a stack of disconnected tools.

close

Without Fraym

  • Multiple disconnected tools
  • No visibility on retention
  • Empty weekday classes
  • Manual marketing that doesn’t convert
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With Fraym

  • One system for everything
  • Smart retention & alerts
  • Higher class occupancy
  • Growth runs automatically

Most platforms help you manage. Fraym helps you grow.

Studio Growth OS

Fraym is not just a booking system.

It’s your studio’s operating system for growth.

Optimize revenue, retention and occupancy. In one.

settings

Run your operations

campaign

Automate your marketing

insights

Understand your data

trending_up

Scale your revenue

— built by studio owners who got tired of tools that only manage

Four Pillars

Everything you need to run your business — and everything you didn’t know you needed to grow it.

01

Everything you need to run your business

Daily operations, finally simple.

Scheduling, memberships & packages, payments and team management — all in one place.

  • check_circleScheduling & templates
  • check_circleMemberships & packages
  • check_circlePayments (Stripe)
  • check_circleTeam management
Learn more →
fraym · schedule

Week 18

Mon

Tue

Wed

Thu

Fri

07:00

Reformer Flow

08:30

Mat Pilates

06:30

Vinyasa

09:00

Barre

07:30

Reformer

Avg fill rate · 68%

↑ 4% vs last week

02

Built to increase revenue and retention

A real growth engine.

Fraym detects revenue leaks before they become problems: clients at risk, empty classes, open appointment slots, low-performing times and missed reactivation opportunities.

  • check_circleRetention alerts
  • check_circleSmart Insights
  • check_circleFill empty classes / open slot detection
  • check_circleFill-rate optimization
  • check_circlePerformance Tracking
Learn more →
fraym · insights

Studio Health

↑ 4% vs last week

Avg fill rate

82%

Revenue

$184K

+12%

Occupancy

68%

+4%

Retention

82%

−2%

03

Turn clients into loyal members

Marketing that knows your clients.

Automate WhatsApp and email based on real behavior: first visit, package expiration, inactivity, birthdays, no-shows, reviews and renewals.

  • check_circleEmail + WhatsApp automation
  • check_circleLifecycle campaigns
  • check_circleRe-engagement flows
Learn more →
fraym · marketing

Active automations

Running now
sms
WhatsApp42 sent68% open

Reactivation · 10-day silence

Triggers when a client hasn’t booked in 10 days

mail
Email18 sent54% open

Welcome flow · First class

Sequence · 4 emails over 14 days

reviews
WhatsApp7 sent86% open

Review request · After 5th visit

Sends a Google review link to loyal clients

04

Get discovered, not just booked

Get discovered beyond social media.

Fraym Explore helps people discover classes, treatments, events and wellness experiences by location, time, category and mood.

  • check_circleExplore marketplace
  • check_circleNew client acquisition
  • check_circleEvent & class promotion
  • check_circleReviews and visibility
Learn more →
fraym · explore

Polanco · CDMX

Explore

tune
starFeatured today

Atelier Pilates

Reformer Flow · 07:00 · 3 spots

self_improvement

Forma Studio

1.2 km

New
star4.8
self_improvement

Rooted Yoga

2.1 km

Popular
star4.9
self_improvement

Lume Movement

3.0 km

star4.8

Signals

Fraym doesn’t show you data.
It shows you decisions.

person_off

12 clients haven’t visited in 10 days

trending_down

Tuesday 7am classes have dropped 3 weeks in a row

request_quote

$48K revenue at risk this month

event_available

5 open spots tomorrow morning

A Real Business Day

See Fraym in a
real business day.

01

Build your schedule.

Every spot, every coach, every room — drag, drop, and replicate weeks.

fraym · schedule

Week 18

Mon

Tue

Wed

Thu

Fri

07:00

Reformer Flow

08:30

Mat Pilates

06:30

Vinyasa

09:00

Barre

07:30

Reformer

Avg fill rate · 68%

↑ 4% vs last week

Step 1 of 4

Dashboard

Know exactly what’s happening in your business.

  • donut_smallOccupancy / booking rate
  • paymentsRevenue
  • notifications_activeRetention alerts
  • monitoringClass & appointment performance

From data to decisions to growth.

fraym · home

Good morning, Valentina

Here’s what’s happening today.

searchnotifications

Today’s Classes

12

↑ +2 vs yesterday

Occupancy Rate

78%

↑ +1% vs yesterday

Revenue MTD

$120,230

↑ +10% vs last month

New Clients MTD

42

↑ +6 vs last month

Today’s Schedule

schedule07:00 AM

Reformer Pilates

Andrea

6/10
schedule08:00 AM

Vinyasa Flow

Mariana

10/12
schedule09:00 AM

Yoga Sculpt

Viviana

8/10
schedule10:00 AM

Breathwork

Carla

6/15

View full agenda →

Recent Activity

person_add

New booking

Reformer Pilates

10 min ago
payments

Payment collected

$1,090 MXN

1h ago
person

New client

Valeria G.

1h ago
star

Review received

5.0 ★

2h ago

Revenue at Risk

This month

$48,230

arrow_upward

+12% vs previous month

Explore — Discoverability

More than software. A new way to be found.

Your business becomes part of a client-facing app where users can explore, book and discover classes, treatments, events and wellness experiences.

  • check_circleFeatured in Explore
  • check_circlePromote your classes & events
  • check_circleAttract new clients organically
  • check_circleBuild reviews & visibility
See the client sidearrow_forward

Turn visibility into revenue.

placePolanco · CDMX
search

Find your Sunday class.

AllPilatesYogaSpaPop-ups

Atelier Pilates

0.6 km·star4.9
chevron_right

Forma Studio

1.2 km·star4.8
chevron_right

Rooted Yoga

2.1 km·star4.9
chevron_right
homeexplorecalendar_monthperson

Founder Insight

We didn’t start as software founders.
We started as studio operators.

After building and operating our own wellness studio, we realized most booking platforms were built to manage schedules — not to help studios actually grow.

Fraym was created to bring operations, retention, marketing and insights into one calm, modern system designed for real studio life.

  • groups

    Real operational pain

    Empty weekday classes, manual follow-ups and fragmented tools inspired the system.

  • spa

    Designed for modern wellness

    Pilates, yoga, recovery, beauty and boutique fitness studios.

  • insights

    Growth-first approach

    Retention, automation and insights are built directly into the platform.

Running a studio should feel intentional, not overwhelming.

Mariela Noval

Founder, Fraym

Reviews

Turn happy clients into growth.

Fraym automatically asks loyal clients for Google reviews after key moments — helping your business build trust, improve visibility and attract new clients.

star

4.9 · Google

  • check_circleCollect Google reviews automatically
  • check_circleBoost credibility
  • check_circleImprove discoverability

Pricing

Three plans. Built to grow with you.

Fraym Core

Run beautifully.

$1,799MXN

per month

  • checkBooking & scheduling
  • checkClasses + appointments
  • checkPackages & memberships
  • checkPayments
  • checkClient management
  • checkWellhub & Totalpass integration
  • checkBasic reports
  • checkBasic reminders
  • checkAnalytics Dashboard
Start with Core
Star product

Fraym Growth

Grow automatically.

$2,699MXN

per month

  • checkEverything in Core
  • checkRetention alerts
  • checkWhatsApp / email automations
  • checkAdvanced segmentation
  • checkAI insights
  • checkRevenue-at-risk
  • checkFill-rate optimization
  • checkSmart campaigns
  • checkAutomated reminders
  • checkTeam permissions & roles
Start growing

Fraym Multi

Scale intentionally.

$3,499MXN

per month

  • checkEverything in Growth
  • checkMulti-location dashboard
  • checkCross-location reporting
  • checkExplore listing priority
  • checkFeatured placement opportunities
Talk to us

Start managing. Then start growing. Then scale it.

Founder Offer · First 20 wellness studios get Fraym Growth at $2,490 MXN / month for 6 months

Your wellness brand deserves more than management.
It deserves growth.

Get early access to Fraym. We onboard a limited number of studios and wellness brands with white-glove setup.

14-day onboarding · Migration support · Founder pricing